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Ask HN: What is the optimal sign-up process?

Big internal debate. Obviously trying to keep as many visitors as possible. In this case, we're not so focused on retention; more focused on participation (could be one & done)

Some examples that are being tossed around include Layers.com (strictly email), Quora (email + password)...most others ask for 4-5 input options.

1) Strictly asking for email address up front --> sends random password --> forces you to copy & paste --> then change to your own later

2) Asking for Email & Password --Is it an absolute necessity to include 'confirm password?' If you mistyped, you could just use 'forgot password' link to recover.

3) Asking for email, password x2 and name / username? --I think 'name' & 'username' are optimal for B2C startups, while 'name' is plenty for B2B products -- fair enough?

Also, any opinion on when sign up process is most appropriate on it's own separate page?

20 points thewordpainter 16 years ago 6 comments

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