To me, seeing YuppieVCFoodStartup brand names in a restaurant is akin to the restaurant advertising they’re selling me Lays(tm) chips as the side to my burger. While I have no urge to eat food for its ability to imitate meat (so I’m not the target audience anyway), I think these products belong in a grocery or convenience store, not a dining establishment. It feels to me like paying a premium to eat frozen store-bought dinners, and as bonus points, they’re the vegetarian equivalent of over processed mystery meat. Can’t wait for this hype to level off or for the trend to go the way of shilling Soylent.
Sorry to be a downer, but anything remotely touching alt-food startups on HN is hyped with positive sentiment to the point where any criticism gets discouraged.
Sorry to be a downer, but anything remotely touching alt-food startups on HN is hyped with positive sentiment to the point where any criticism gets discouraged.