Last year I wanted to buy Thinking in Bets (great book, btw). I was feeling impatient, so I looked it up on Barnes and Noble's website, and saw that a store where I was had it in stock.
I went in to purchase it, and the price in store was a couple bucks higher than the listed price online. I asked the clerk about it, and he kind of shrugged and said he couldn't do anything about it.
I walked out without the book and ordered it from Amazon on my phone in the parking lot.
I still can't fathom the decision-making that led to that pricing strategy.
I went in to purchase it, and the price in store was a couple bucks higher than the listed price online. I asked the clerk about it, and he kind of shrugged and said he couldn't do anything about it.
I walked out without the book and ordered it from Amazon on my phone in the parking lot.
I still can't fathom the decision-making that led to that pricing strategy.