Comment by gigatexal

This single feature shown off today at WWDC has solidified my forever lock-in on all things Apple and especially iOS: no longer will my email be sold needlessly or be spammed and my logging into to different web properties sold to marketers and ad networks and data aggregators. I trust Apple a whole lot more becaUe they charge and arm-and-a-leg for high end hardware and soon services because the products and services are the products not their users.