> Instead of one solution that is good enough to compete with the big ones (...)
The problem is that 'good enough' is not good enough. Why would anyone throw away their investment in apps and accessories they bought for their current phones by using a phone with a new OS that has little to no market support, no apps, no nothing ?
The only way to break open a market like this is by leapfrogging the competition and offer something so compelling as to offset the initial lack of support. This is how the iPhone and Android devices managed to break Nokia's dominant position in the smartphone market.
This is why BB10 failed, they were just catching up to the dominant players, and even while they had a great implementation it was just more of the same. The only thing that can threaten the current duopoly is something that offers a significantly better UX.
The problem is that 'good enough' is not good enough. Why would anyone throw away their investment in apps and accessories they bought for their current phones by using a phone with a new OS that has little to no market support, no apps, no nothing ?
The only way to break open a market like this is by leapfrogging the competition and offer something so compelling as to offset the initial lack of support. This is how the iPhone and Android devices managed to break Nokia's dominant position in the smartphone market.
This is why BB10 failed, they were just catching up to the dominant players, and even while they had a great implementation it was just more of the same. The only thing that can threaten the current duopoly is something that offers a significantly better UX.