im thinking about purchasing a site that relies on SEO for almost all of its traffic (not too many returning visitors). im a web developer but not really experienced in alot of SEO.
id prefer not to mention the domain, since the sale is pending, but here are some more figures:
Price: $100k
Domain Age: 8 years
Monthly Stats:
Uniques: 100k
SEMRush rank: 55k
Google SE Traffic: 30k
SE Traffic price: $17k
Revenue: ~$3k
i know initially, the thought of spending $100k on a site that makes 3k a month isn't the smartest idea, but the potential for the site seems pretty big.
it ranks #1 in google for alot of general keywords, has a community on the site that can be revitalized, a 20k email list, along with the possibility of injecting alot of social media features.
my main concern is, if i purchase the site, and try to revamp it, would this kill the traffic built up over the years? what if i still keep the urls the same?
or would i be able to change them, and do a 301 to maintain rankings?
is it even worth messing with the dinosaur content, or just keep the domain and build a new app with a subdomain beta?
any sort of suggestions would be greatly appreciated, even if its related to scrapping the idea in purchasing the site at all - thanks!
id prefer not to mention the domain, since the sale is pending, but here are some more figures:
Price: $100k Domain Age: 8 years
Monthly Stats: Uniques: 100k SEMRush rank: 55k Google SE Traffic: 30k SE Traffic price: $17k Revenue: ~$3k
i know initially, the thought of spending $100k on a site that makes 3k a month isn't the smartest idea, but the potential for the site seems pretty big.
it ranks #1 in google for alot of general keywords, has a community on the site that can be revitalized, a 20k email list, along with the possibility of injecting alot of social media features.
my main concern is, if i purchase the site, and try to revamp it, would this kill the traffic built up over the years? what if i still keep the urls the same?
or would i be able to change them, and do a 301 to maintain rankings?
is it even worth messing with the dinosaur content, or just keep the domain and build a new app with a subdomain beta?
any sort of suggestions would be greatly appreciated, even if its related to scrapping the idea in purchasing the site at all - thanks!