But why? I don't see a financial motivator here, unless there is some long-game that I'm not aware of. In theory, driving users to websites in a search result is likely just going to make Google more money from displaying ads.
The only thing I can currently think of is they actually are trying to improve the user experience.
But why? I don't see a financial motivator here, unless there is some long-game that I'm not aware of. In theory, driving users to websites in a search result is likely just going to make Google more money from displaying ads.
The only thing I can currently think of is they actually are trying to improve the user experience.