Actually, no. Step 1 is to increase your rates and start labeling yourself as a consultant. Step 2 is to start charging by the day, with an hour or two in each one reserved for your administrative work (email, prospecting, accounting, etc). The rest will follow.
And if a lead enquires about why you're so much more expensive than that option they found on some cheapo website, you can spell out the consultant's version of the iron triangle: cheap, competent, available; pick two.
And if a lead enquires about why you're so much more expensive than that option they found on some cheapo website, you can spell out the consultant's version of the iron triangle: cheap, competent, available; pick two.