I agree that Google & FB violated the terms of the agreement they had with Apple.
I think an interesting question is: What is Apple's best move from here?
I would suggest that Apple should leave Google/ FB blocked for ~1-2 weeks, to remind them who's boss on the iOS platform. However, I would argue it'd be smart for them to switch them back on after that- there's a chance that this looks anticompetitive to regulators at some point, which isn't something Apple wants to mess around with.
I think an interesting question is: What is Apple's best move from here?
I would suggest that Apple should leave Google/ FB blocked for ~1-2 weeks, to remind them who's boss on the iOS platform. However, I would argue it'd be smart for them to switch them back on after that- there's a chance that this looks anticompetitive to regulators at some point, which isn't something Apple wants to mess around with.