The Brexit promise is something nobody can deliver on. It was a lie, you cannot force the EU to accept an unfavorable trade deal. If only for the reason that it would set an exceptionally bad precedent and everybody would want their own deal, to pick and choose the parts of EU membership that are favorable to them, leading the EU to implode.
Somebody needs to own up to that lie and accept that a "no deal" outcome, which is clearly bad, is still the best thing brexiters can actually deliver. Instead, they are trying to camouflage that reality with a bad deal that keeps Britain shackled to the EU for a number of years while losing all of the (substantial) influence it had over the way EU works. That's an anti-Brexit, the exact opposite of the independence and prosperity promised by brexiters. It was a bad deal and it's good that it failed.
Somebody needs to own up to that lie and accept that a "no deal" outcome, which is clearly bad, is still the best thing brexiters can actually deliver. Instead, they are trying to camouflage that reality with a bad deal that keeps Britain shackled to the EU for a number of years while losing all of the (substantial) influence it had over the way EU works. That's an anti-Brexit, the exact opposite of the independence and prosperity promised by brexiters. It was a bad deal and it's good that it failed.