They fly short (~30sec) sub-orbital parabolas in a regular commercial jet (with a custom interior). It's not quite like going into "space" but it is quite literally only 2% of the cost for (IMHO) >80% of the value. The total amount of zero-G time is about the same as it will be on the VG sub-orbital flight (~5 mins). I've done it and it's an awesome experience.
https://www.gozerog.com
They fly short (~30sec) sub-orbital parabolas in a regular commercial jet (with a custom interior). It's not quite like going into "space" but it is quite literally only 2% of the cost for (IMHO) >80% of the value. The total amount of zero-G time is about the same as it will be on the VG sub-orbital flight (~5 mins). I've done it and it's an awesome experience.