Has anyone else noticed that there has been a massive surge in cooking books, videos, and shows in the last 10-15 years? Especially on TV, it's wall to wall cooking shows. I remember that cooking was a big interest 20-25 years ago, but it seems so much bigger now. Anyone have any theories about why this may be, or if my impression is wrong?
My own theory is that many more men are into cooking nowadays, so the market for cooking-related things may have expanded up to 100%. Also, car ownership is becoming a burden rather than fun, and new home ownership is becoming unaffordable, therefore conversation about something everyone has in common has shifted from cars and homes over to cooking.
My own theory is that many more men are into cooking nowadays, so the market for cooking-related things may have expanded up to 100%. Also, car ownership is becoming a burden rather than fun, and new home ownership is becoming unaffordable, therefore conversation about something everyone has in common has shifted from cars and homes over to cooking.