Hedging their bets? Since iPhone XS devices are are a rather large risk and they need something to fall back on in case they don’t do well. If they do, we may not see a successor.
iPhone SE was probably a similar bet since a lot of people were complaining about the large iPhone 6/6S — not to mention the Plus variants.
iPhone SE was probably a similar bet since a lot of people were complaining about the large iPhone 6/6S — not to mention the Plus variants.