> The 24x36mm image size, which by the 1950s was becoming accepted as a standard, was also widely known as a rather awkward rectangle. It suited landscape photos, but little else—it looked too tall in verticals, and made composition difficult, especially for photographers used to the square shape common in 120 cameras.
I don't quite understand this part. If 35mm film was "standard" but photographers had a strong preference for square images, why wasn't there a proliferation of cameras that could shoot 24x24mm images on the same type of film?
I don't quite understand this part. If 35mm film was "standard" but photographers had a strong preference for square images, why wasn't there a proliferation of cameras that could shoot 24x24mm images on the same type of film?