Yeah, I don't take that explanation at face value because it's describing a perpetual motion machine. Sales to your own employees are only going to be a trivial amount of revenue for any reasonable business. And I'm sure he knew that.
But interpreted charitably, it's showmanship. This is a way to show leadership, get a lot of publicity, and hire better workers, so what's not to like?
But interpreted charitably, it's showmanship. This is a way to show leadership, get a lot of publicity, and hire better workers, so what's not to like?