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Comment by patmcc

I'm a bit mixed about this; it is clearly discriminatory to publish a job ad that says "women need not apply", but it doesn't feel inherently discriminatory to advertise a job in, say, "Men's Health" but not "Cosmopolitan" magazine. Or to advertise on a particular television channel or program (whose viewers may not match the population at large). That's just how advertising works. Is that crazy?

Would this be different if, for example, Facebook was targeting people for job ads based on "people who like action movies" or "people who like romance novels" (I'm stereotyping here, but just assume you pick a category that ends up being a decent proxy for gender)?

parent patmcc 8 years ago

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