I'm still surprised no one has yet figured out a way to store sensitive data about personal interests and preferences on the client-side and let the client itself pull appropriate ads for the user to see. The quality of such a system should be comparable or better to server-side technologies with the right amount of tuning, and much less privacy-invading than existing approaches.
Personally I'd love to support more websites through ads if two conditions could be met:
- A way to ensure that ads don't try to harm me by e.g. leading me to websites serving malware or abusing my computer's resources (e.g. miners)
- A way to keep my privacy and control what data is collected about me (and who has access to that data)
Currently I simply can't turn off the ad-blocker even if I wanted as most sites become completely unusable and outright obnoxious by showing large, blinking or content-hiding ads, videos, popups or fake overlays. That's why most people use ad-blockers (IMHO). If ads are decent, relevant and non-obtrusive I personally would be happy to see them.
Also, go to any large website these days (without ad-blocker enabled) and check how many third-party trackers they load. There are many sites that send my data to more than 50 (!) different ad networks and partners, which is just insane.
Personally I'd love to support more websites through ads if two conditions could be met:
- A way to ensure that ads don't try to harm me by e.g. leading me to websites serving malware or abusing my computer's resources (e.g. miners)
- A way to keep my privacy and control what data is collected about me (and who has access to that data)
Currently I simply can't turn off the ad-blocker even if I wanted as most sites become completely unusable and outright obnoxious by showing large, blinking or content-hiding ads, videos, popups or fake overlays. That's why most people use ad-blockers (IMHO). If ads are decent, relevant and non-obtrusive I personally would be happy to see them.
Also, go to any large website these days (without ad-blocker enabled) and check how many third-party trackers they load. There are many sites that send my data to more than 50 (!) different ad networks and partners, which is just insane.