This is why I've been unhappy to see Bezos gaining steam. As his other products become more successful, you can expect a lot more of this.
Alexa is not your friend, Alexa is a tool to make Amazon money. Amazon's move into media is not an effort to improve the media system, it's a recognition that there's a lot of money to be made by controlling the media that people consume. Same thing with the fire phone, it wasn't an attempt to make a better phone, it's an attempt to gain access to all of that juicy information that Google gets from Android.
Bezos is out to make an empire, everything else comes second.
Alexa is not your friend, Alexa is a tool to make Amazon money. Amazon's move into media is not an effort to improve the media system, it's a recognition that there's a lot of money to be made by controlling the media that people consume. Same thing with the fire phone, it wasn't an attempt to make a better phone, it's an attempt to gain access to all of that juicy information that Google gets from Android.
Bezos is out to make an empire, everything else comes second.