Comment by SamAtt

The episode in question finished 3rd (of 4) in the 18-49 demo and 4th (of 4) in Total Viewers so I'd say they could use some attention. I think a lot of people gave up on the Simpsons around Season 10 and have never bothered to look back.

Source: http://tvbythenumbers.com/2010/10/11/tv-ratings-against-sund...