Ask HN: How to execute SEO for tools?

We must now convince the machines to reach people, especially in search visibility. I'm used to it. We accepted. It's okay.

There is a lot of resources about how a blog post should be written in for SEO.

But most of these recommendations are unnecessary for a tool.

If I have developed a tool that solves a problem that people are looking for, how can I bring it up to Google?