Let's Encrypt gives you a DV (domain validated) cert. That is good enough for most use cases, including amazon.com.
Most German banks for example use EV (extended Validation) certs, where the organization name appears in the browser's address bar. However, the benefit of EV certificates is debatable, since it's pretty easy to register a valid-sounding company under some jurisdiction or another.
Also, organization structure aren't transparent to everybody (how many of your non-tech friends would be surprised if google.com had a certificate issued for "Alphabet Inc."?).
Most German banks for example use EV (extended Validation) certs, where the organization name appears in the browser's address bar. However, the benefit of EV certificates is debatable, since it's pretty easy to register a valid-sounding company under some jurisdiction or another.
Also, organization structure aren't transparent to everybody (how many of your non-tech friends would be surprised if google.com had a certificate issued for "Alphabet Inc."?).