Comment Comment by WorkLifeBalance I'd be wary of using a service built by a company (Gradient Ltd) that among other things provides, "Effective Attribution, Web Tracking, Analytical Insights".From https://www.gradient.co/#products (scroll down 1 section)."Attribution and identity stitching of users across multiple channels is complex and confusing – we provide a platform that does it all in one place.""With Kintra you can prove how effective a social campaign was and visualise the full customer journey down to an identifiable individual – simple." parent WorkLifeBalance 8 years ago
From https://www.gradient.co/#products (scroll down 1 section).
"Attribution and identity stitching of users across multiple channels is complex and confusing – we provide a platform that does it all in one place."
"With Kintra you can prove how effective a social campaign was and visualise the full customer journey down to an identifiable individual – simple."