Do people still do cold emails for B2B enterprise SaaS sales, or does it come off as too spammy? I'm not in the mood for dry content-marketing and don't have the budget for ads. Cold emails seem like the only way to start promoting the product I built.
Anybody doing cold emails right now and can give me some benchmarks for open rates / response rates I should expect (to get an idea if I'm doing it right)?
Anybody doing cold emails right now and can give me some benchmarks for open rates / response rates I should expect (to get an idea if I'm doing it right)?