we're building a new rewards program that will launch later this year, would love to hear your thoughts on what a great rewards program looks like for you.
Honestly, dollars are fungible. For less sophisticated customers, points which can be redeemed specifically for travel are attractive because people anticipate getting better deals than they end up with; but I'd be disappointed if that works well for the audience you're targetting here. Just make it a cashback %age based on the fees you get from the card network.
On the AML/KYC by regulation we can't rely on another party, we have to do our own :/
Ah, too bad. But even if you have to do your own AML/KYC paperwork, pulling data from Stripe should help with risk scoring, right? In particular, for those of us with unfunded but profitable startups.
Honestly, dollars are fungible. For less sophisticated customers, points which can be redeemed specifically for travel are attractive because people anticipate getting better deals than they end up with; but I'd be disappointed if that works well for the audience you're targetting here. Just make it a cashback %age based on the fees you get from the card network.
On the AML/KYC by regulation we can't rely on another party, we have to do our own :/
Ah, too bad. But even if you have to do your own AML/KYC paperwork, pulling data from Stripe should help with risk scoring, right? In particular, for those of us with unfunded but profitable startups.