Isn't this just the same problem IBM has had for...well...most of my adult life?
I had a contract gig at IBM Advanced Technology in Boca for about 18 months in early 2001-2002. Talk about missing the boat...
I was brought in to prop up a soon-to-be-failed project for the Japanese government...basically a "Napster for Tokyo" that would allow paid-for-play C2C song sharing for customers of "the Big 5" record companies.
I asked simple questions that no one could answer...why would people pay for content when it was so easily available via other means? you are using DRM how??? really? you need a special player to play the music?
Why would anyone do that?
I stayed for a few simple reasons...the fat consultant check I cashed every Friday. Exposure to some outstanding engineers and coders where I got to learn from true talent. The great strip club on A1A next to my rental in Lauderdale-by-the-Sea.
But reading over this article reminds me that IBM is just too big to get out of its own way, and has been for the longest time.
I had a contract gig at IBM Advanced Technology in Boca for about 18 months in early 2001-2002. Talk about missing the boat...
I was brought in to prop up a soon-to-be-failed project for the Japanese government...basically a "Napster for Tokyo" that would allow paid-for-play C2C song sharing for customers of "the Big 5" record companies.
I asked simple questions that no one could answer...why would people pay for content when it was so easily available via other means? you are using DRM how??? really? you need a special player to play the music?
Why would anyone do that?
I stayed for a few simple reasons...the fat consultant check I cashed every Friday. Exposure to some outstanding engineers and coders where I got to learn from true talent. The great strip club on A1A next to my rental in Lauderdale-by-the-Sea.
But reading over this article reminds me that IBM is just too big to get out of its own way, and has been for the longest time.
[edits]