What will happen is that the EU will just have access to a dramatically smaller array of sites on the Internet - like a self-imposed Great Firewall. The only services that can even afford to attempt to comply and have the necessary liability insurance against fines are massive companies - think Facebook and Google. The problem with that is that if your data is in the hands of a few large players, and you have limited choices for the services they offer, the whole concept of "affirmative consent" is pointless because you have few choices about whom you give that consent to.
So it isn't businesses that GDPR hurts (except for those that rely on EU traffic, who will make up for GDPR costs somehow - at your expense), it's actually the EU itself. Consumer choice is a good thing, and this law will dramatically limit it.
So it isn't businesses that GDPR hurts (except for those that rely on EU traffic, who will make up for GDPR costs somehow - at your expense), it's actually the EU itself. Consumer choice is a good thing, and this law will dramatically limit it.