Beyond amusing, it's great writing. I see we've already changed the title but I wish we hadn't! I bet it's really persuasive for offenders.
1. Lull the reader into a false sense of security: This article is going to help you with a problem!
2. Really dig into it: Share a highly relevant story and connect with the reader's current frustration. Make it as clear as possible that the reader is understood.
3. Now that you have a shared foundation, introduce your argument.
Discussions that start with the argument immediately don't stick as well to a lot of people. Give them a reason to listen.
1. Lull the reader into a false sense of security: This article is going to help you with a problem!
2. Really dig into it: Share a highly relevant story and connect with the reader's current frustration. Make it as clear as possible that the reader is understood.
3. Now that you have a shared foundation, introduce your argument.
Discussions that start with the argument immediately don't stick as well to a lot of people. Give them a reason to listen.