I want to point out that Larry Page himself thought advertising-funded search engines had an inherent conflict of interest, and that search needed to be in the realm of academia: http://infolab.stanford.edu/~backrub/google.html (Appendix A)
Amazingly, several billion dollars, and a few private yachts later, nobody at Google calls into question the fact that the company's very existence is unethical.
Amazingly, several billion dollars, and a few private yachts later, nobody at Google calls into question the fact that the company's very existence is unethical.