> If you click on an ad and buy the product, you’re paying for that impression as well as 100s of others that resulted in a small annoyance instead of a conversion.
Free shipping isn't really free, the cost of a product can include multiple different factors.
As far as the annoyance point, I guess that is somewhat balanced out by the importance of the site.
But that isn't the point I was making, the point I am making is that advertising is genuine way for companies to make money from offering services. There isn't really any other valid alternatives to this over than user pays or giving it away.
Free shipping isn't really free, the cost of a product can include multiple different factors.
As far as the annoyance point, I guess that is somewhat balanced out by the importance of the site.
But that isn't the point I was making, the point I am making is that advertising is genuine way for companies to make money from offering services. There isn't really any other valid alternatives to this over than user pays or giving it away.