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Ask HN: Do any consumers prefer targeted ads?

I generally have knowledge of what sorts of goods and services are available for me to buy. I am told long before interesting new product offerings that they will be released.

On the other hand, I find it incredibly creepy when ads follow me around the web for something I searched for or looked at.

Then Tuesday Mark Zuckerberg testified before congress that many users would not like to see less relevant ads. I am very curious if there are groups of consumers out there who actually prefer the targeted ads, because I haven't met one and would like to hear why they feel that way.

2 points ilovetux 8 years ago 4 comments

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