For what it's worth, the most private data here is shared to analytics companies for Grindr's only analytical use. My guess is that Grindr's agreement with Apptimize and Localytics asks for the strictest possible protection of that data. If anyone at Apptimize or Localytics has access to that data, I'd be incredibly surprised.
This sort of deal isn't the same as sharing the HIV status to Google or Facebook so that advertisers can target or exclude that user information for the purposes of advertising.
For people who think this is still wrong, I'm curious what their pragmatic alternative is. How else are app developers supposed to analyze their app performance? The open source, self-hosted pickings are slim. (I can only think of Piwik, which in my experience has a dated feature set and severe performance issues.) Not everyone can afford to perform their own product analysis. Using a third-party analytics saas is kind of the only way to go and seems like a reasonable tradeoff of security for product visibility.
This sort of deal isn't the same as sharing the HIV status to Google or Facebook so that advertisers can target or exclude that user information for the purposes of advertising.
For people who think this is still wrong, I'm curious what their pragmatic alternative is. How else are app developers supposed to analyze their app performance? The open source, self-hosted pickings are slim. (I can only think of Piwik, which in my experience has a dated feature set and severe performance issues.) Not everyone can afford to perform their own product analysis. Using a third-party analytics saas is kind of the only way to go and seems like a reasonable tradeoff of security for product visibility.