Did you read the full article? Or are you cherry-picking to tailor your criticism?
> Studies have shown that that women are less likely to respond to an ad that has overly masculine or aggressive language (despite being qualified), whereas men will apply regardless.
Having a job description more gender friendly encourages more women to apply and men will apply regardless.
> Studies have shown that that women are less likely to respond to an ad that has overly masculine or aggressive language (despite being qualified), whereas men will apply regardless.
Having a job description more gender friendly encourages more women to apply and men will apply regardless.
You should read the article liked to this article - https://hbr.org/2014/08/why-women-dont-apply-for-jobs-unless...
Women apply to jobs only if they are 100% qualified whereas men doesn't get deterred by lack of qualification.