Anecdata, but since it was introduced, I've gone from getting a new bag every day (lunch/fresh groceries), to using the same one for pretty much the last 6 months.
It was a very noticeable shift to making me think about their use.
Buying one because I've forgotten is a rare, and slight annoyance (the price doesn't put me off, it just changes the mental model).
It was a very noticeable shift to making me think about their use.
Buying one because I've forgotten is a rare, and slight annoyance (the price doesn't put me off, it just changes the mental model).