Aren’t the Like buttons distributed around the Web and used on purpose by publishers? If your reading the New York Times, there’s a like button on the story, if you click it, aren’t you explicitly telling Facebook your interested?
Perhaps you object to the page impression being tracked even if you don’t like it? This seems unavoidable unless you mandate publishers host their own copy of the code behind these buttons and use a public API only to record the likes.
Perhaps you object to the page impression being tracked even if you don’t like it? This seems unavoidable unless you mandate publishers host their own copy of the code behind these buttons and use a public API only to record the likes.