Its targeted towards websites that have a large number of independent content creators such as a forum, auction or classifieds website.
Within the users admin panel on those websites, users will be able to view metrics, kind of like Google Analytics, showing statistical performance for each of their listings on that website - so they know how they are performing. It will also inform them of any external websites, tweets or other web content that contains a link back to their listing.
Right now, analytical packages seem to be focused on providing statistics back to the owners of websites, but there is not much focused on providing feedback to the individual content creators.
Within the users admin panel on those websites, users will be able to view metrics, kind of like Google Analytics, showing statistical performance for each of their listings on that website - so they know how they are performing. It will also inform them of any external websites, tweets or other web content that contains a link back to their listing.
Right now, analytical packages seem to be focused on providing statistics back to the owners of websites, but there is not much focused on providing feedback to the individual content creators.