The free market way that the costs (assuming they're significant) would be properly reflected in prices and cause some of the people to shift their purchasing/deliveries/whatever to another time.
Currently, there's no meaningful economic pressure to do your christmas shopping months in advance; so that's probably an indicator that the infrastructure is manageable and no major changes are really needed.
Currently, there's no meaningful economic pressure to do your christmas shopping months in advance; so that's probably an indicator that the infrastructure is manageable and no major changes are really needed.