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Comment by username223
Google, Netflix, etc. have leverage in a negotiation with Comcast: if Comcast tries to shake them down, they can say "no," then advertise that Comcast subscribers can't use Google, Netflix, etc., and people will leave Comcast in droves. Joe's Random Video Streaming Service has absolutely no leverage against Comcast, so Comcast can charge JRVSS whatever it wants, creating a nice moat for Google, Netflix, etc.