1. Snaps core demo likely doesn’t have the discretionary income to pay for a social network.
2. Snaps main competitor would have a far lower barrier to entry - free
3. If all your friends can’t pay for Snap, you will likely move regardless if you are a paying customer. Why would I pay for a network with 80% of my friends when I can use a near clone with 100% of my friends.
4. Facebook nearly $7/user a month with an ad model. Ads are fare more lucrative than subscriptions
2. Snaps main competitor would have a far lower barrier to entry - free
3. If all your friends can’t pay for Snap, you will likely move regardless if you are a paying customer. Why would I pay for a network with 80% of my friends when I can use a near clone with 100% of my friends.
4. Facebook nearly $7/user a month with an ad model. Ads are fare more lucrative than subscriptions