This is a really positive development for Snap -- one of their biggest challenges is that while Facebook, WeChat, WhatsApp, LINE, and other social networking apps have been gobbling the newly international user-base, Snap has really stalled, with user growth of only about 10% in the last year in "Rest of world" (non-Asia/Europe). [1] Hopefully Tencent can help them get back on track
[1] http://www.businessinsider.com/one-chart-shows-snapchats-use...