are there any services (mailwizz, mailtrain, sendy, email octopus, mailjet, mailgun, etc.) that supports the personalized newsletter use case (which is "one level deeper" than the personalized email use case)? it's not obvious from any of their sites, and i'm hoping someone here might know right off the bat. =)
meaning that each issue of the newsletter can include a set of like content items (e.g., articles) but the bundle of content is specific to each user (user 1 gets content items 1, 2, and 3, while user 2 gets content items 1, 3 and 5). this is one level deeper than just simple personalization like "Hi Joe, thanks for signing up with us on Saturday, Mar 4...".
i've yet to see a marketing email provider offer this functionality very well, if at all. for example, sendgrid (which i'm using now) supports it via a convoluted combination of section and substitution tags that is not very well documented. but most systems (including mailchimp, constant contact, etc.) don't even contemplate this use case.
meaning that each issue of the newsletter can include a set of like content items (e.g., articles) but the bundle of content is specific to each user (user 1 gets content items 1, 2, and 3, while user 2 gets content items 1, 3 and 5). this is one level deeper than just simple personalization like "Hi Joe, thanks for signing up with us on Saturday, Mar 4...".
i've yet to see a marketing email provider offer this functionality very well, if at all. for example, sendgrid (which i'm using now) supports it via a convoluted combination of section and substitution tags that is not very well documented. but most systems (including mailchimp, constant contact, etc.) don't even contemplate this use case.