"If you can bootstrap yourself into being George Clooney"
Actors are the truest of commodities. Many can do it, and it's not hard.
When Hollywood 'invests' in an actor, they create the actors Brand, which the actor - then owns.
Once an actor becomes familiar with American/Global audiences, then their Brand is worth a lot.
Surely, it requires some hustle on the part of the actor - but were it not Clooney, it could have been any one of thousands of others. He was more or less 'chosen'.
Think of how many people's very intelligent work goes into creating big films - and that the surpluses mostly go to the person with the easiest job. And FYI - I understand there are such things as 'great actors' who are not commodities.
Alba and Clooney are products created by Hollywood, who just happen to own the 'IP' to their own faces.
At least with athletes ... at least there is a fair amount of credible competition for those who make it to the top.
Actors are the truest of commodities. Many can do it, and it's not hard.
When Hollywood 'invests' in an actor, they create the actors Brand, which the actor - then owns.
Once an actor becomes familiar with American/Global audiences, then their Brand is worth a lot.
Surely, it requires some hustle on the part of the actor - but were it not Clooney, it could have been any one of thousands of others. He was more or less 'chosen'.
Think of how many people's very intelligent work goes into creating big films - and that the surpluses mostly go to the person with the easiest job. And FYI - I understand there are such things as 'great actors' who are not commodities.
Alba and Clooney are products created by Hollywood, who just happen to own the 'IP' to their own faces.
At least with athletes ... at least there is a fair amount of credible competition for those who make it to the top.