It's interesting to watch how Apple marketing - at least on some products - has become increasingly technical over time. It was certainly rarer to see them explaining the intricacies of a file system - the cost of retrieving the size of files within a directory, etc - in, say, 2001 or 2011.
They've gone from "here are five colors you can chose from" to, in some cases, something almost approaching an lwn article.
They've gone from "here are five colors you can chose from" to, in some cases, something almost approaching an lwn article.