Amazon has been pretty careful about their appearances in town. A good example that I saw when I went to Seattle is the subtle shame you experience as an employee if you drive yourself to work. Supposed to carpool / do whatever else you can do so at least Amazon doesn't have to shoulder the blame for rising Seattle traffic. Probably a nice thing in the end.
Also their well-known frugality principle, while not really meaning a lot when you consider salaries, helps to stem the "entitled" image that say a company like Google gets more of.
Also their well-known frugality principle, while not really meaning a lot when you consider salaries, helps to stem the "entitled" image that say a company like Google gets more of.