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Comment by dmix

I also went to the website https://www.spectacles.com and I had no idea what they were until I googled other news articles about it.

- Extremely vague besides "push a button to record video".

- No mention of battery power, length of charge, app integration, quality of video, etc, etc.

- It seems to be only targeted at women? There's no pictures of men wearing them.

- What do the sides of the glasses look like? All pictures are the front angle. Does it look bulkier because it has a camera?

- I see a prominent "Find a Snapbot" button, I had no idea "Snapbot" meant pop-up store until I read about it in a news article.

I could go on...

The pictures are visually appealing but having zero sales copy was a terrible idea. How can you sell something without explaining it?

I too would have liked to see an Amazon link, I prefer using that over a custom online shop every time. And Amazon forces them to write an actual description about what the product does.

parent dmix 9 years ago

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