I also went to the website
https://www.spectacles.com and I had no idea what they were until I googled other news articles about it.
- Extremely vague besides "push a button to record video".
- No mention of battery power, length of charge, app integration, quality of video, etc, etc.
- It seems to be only targeted at women? There's no pictures of men wearing them.
- What do the sides of the glasses look like? All pictures are the front angle. Does it look bulkier because it has a camera?
- I see a prominent "Find a Snapbot" button, I had no idea "Snapbot" meant pop-up store until I read about it in a news article.
I could go on...
The pictures are visually appealing but having zero sales copy was a terrible idea. How can you sell something without explaining it?
I too would have liked to see an Amazon link, I prefer using that over a custom online shop every time. And Amazon forces them to write an actual description about what the product does.
- Extremely vague besides "push a button to record video".
- No mention of battery power, length of charge, app integration, quality of video, etc, etc.
- It seems to be only targeted at women? There's no pictures of men wearing them.
- What do the sides of the glasses look like? All pictures are the front angle. Does it look bulkier because it has a camera?
- I see a prominent "Find a Snapbot" button, I had no idea "Snapbot" meant pop-up store until I read about it in a news article.
I could go on...
The pictures are visually appealing but having zero sales copy was a terrible idea. How can you sell something without explaining it?
I too would have liked to see an Amazon link, I prefer using that over a custom online shop every time. And Amazon forces them to write an actual description about what the product does.