completely agree. most "Critical User Journey" articles are written by UX or product designers.
this article was meant to be an introduction to show how any product, startup, or company can use User Journeys as a framework for product development (not just product design) and how if executed in a systematic way can unblock growth.
this article was meant to be an introduction to show how any product, startup, or company can use User Journeys as a framework for product development (not just product design) and how if executed in a systematic way can unblock growth.