Only in the last 20 years have economists begun to admit their traditional model of people in micro-economic markets, so-called "rational" actors, don't correspond to reality.
The amazing resistance of the field to such obvious claims (the more successful part of what's called behavioural economics) gives many of us looking in from the outside pause.
The amazing resistance of the field to such obvious claims (the more successful part of what's called behavioural economics) gives many of us looking in from the outside pause.