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Comment by fweespeech

> It doesn't sound that great, to be honest. None of those tiny institutions could ever reach the same amount of consumer trust that Amazon has engendered with its customer service/experience.

You are paying for that trust.

For instance, right now, Amazon is charging $69.00 for a shoe we sell for $62.25 (including the item we list on their site, including shipping, etc.)

This is universally true for every item Amazon has cut us out on. It defaults to "Ships and Sold from Amazon.com" despite the fact they are the higher price.

Personally, at this point, I'd rather buy from smaller retailers. If you ever look outside of Amazon for "niche" items you'll start to notice Amazon stops being cheaper. Try looking at some of the clothing brands, the Guns&Ammo dystopia is unique to their industry. :P

To be honest, I'm surprised their valuation is what it is given I genuinely don't see how they can raise prices more than they have. Charging an extra 10% over your competitors is really already pushing the envelope as far as can be done.

parent fweespeech 9 years ago

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