Ask HN: Thoughts on involving marketing and sales depart. when choosing a CMS?

I know many of you guys are not a big fan of using a CMS, but when you work in a multi-brand company with a ton of requirements from different departments, things can get really complicated.

These guys (https://www.coredna.com/blogs/how-to-choose-a-cms ) suggested using the MoSCoW method. Thoughts?