Yeah, technically I can see it as malware, but not really in the same way... keyloggers obviously harm the user in collecting data against them, there's no malicious intent against the user here. This is only a minor increase over the already quite nasty but common mobile advertising practices.
In fact, I'd argue the information harvesting most mobile ad networks do is much more harmful than this click fraud. Do we ban all of those as malware too? Most them don't mention that they send things like unique device identifiers, connected wifi networks or Google account information.
In fact, I'd argue the information harvesting most mobile ad networks do is much more harmful than this click fraud. Do we ban all of those as malware too? Most them don't mention that they send things like unique device identifiers, connected wifi networks or Google account information.