What impresses me most about McDonald's is the highly effective and efficient incentive structure. You have the franchise owner who is very committed financially and can make a high income, plus lots of low cost labor following a very precise process. And they seem to be able to replicate it at almost any scale.
What impresses me least about McDonald's is their ruthless child-targeted advertising.
EDIT: in sort of a quaint way the incentive structure is reminiscent of the manorial system.
What impresses me least about McDonald's is their ruthless child-targeted advertising.
EDIT: in sort of a quaint way the incentive structure is reminiscent of the manorial system.